The U.S.
newspaper market size is expected to value USD 17.07 billion by
2025, according to a new report by Grand View Research, Inc. Shift of the
newspaper industry toward digital platforms is threatening to adversely impact
the market. This is mainly attributed to a major dip in advertising spending,
particularly in print. Moreover, the average time spent on mobile phones per
day is increasing; this permits increased exposure of the customer to digital
adverts. Digital adverts have been further expanded through Bluetooth as this targets
even more customers owing to accessibility.
Newspapers form a crucial part of the American news
scene, but have been taking a hit of late since most people consume news
digitally. Also, the industry’s subscriber base and financial fortunes have
seen a drop since the early 2000s, with a rise in website audience traffic.
Alt-weekly papers have also experienced a circulation drop in the past few
years.
Browse full research report on U.S. Newspaper Market: www.grandviewresearch.com/industry-analysis/us-newspaper-market
Further
key findings from the report suggest:
- The U.S. newspaper market was valued at USD 27.84 billion in 2016
and will reach USD 17.07 billion by 2025
- Advertising emerged as the largest revenue generation segment in
2016 and is estimated to generate over USD 8.19 billion by 2025
- Key players such as MediaNews Group Inc.; News Corporation; Tribune
Publishing; andThe New York Times Company dominated the U.S. newspaper
market while accounting for a substantial revenue share in 2016.
Browse more reports of this category
by Grand View Research: www.grandviewresearch.com/industry/consumer-goods
Grand
View Research has segmented the U.S. newspaper market on the basis of revenue
generation:
U.S.
Newspaper Revenue Generation Outlook (Revenue, USD Billion, 2014 - 2025)
- Circulation
- Advertising
- Others
U.S.
Newspaper Regional Outlook (Volume, Units; Revenue, USD Billion, 2014 - 2025)
- U.S.
About Grand View
Research
Grand View Research, Inc. is a U.S. based market
research and consulting company, registered in the State of California and
headquartered in San Francisco. The company provides syndicated research
reports, customized research reports, and consulting services. To help clients
make informed business decisions, we offer market intelligence studies ensuring
relevant and fact-based research across a range of industries, from technology
to chemicals, materials and healthcare.
For more information: www.grandviewresearch.com
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