The global digital asset management market is expected to
reach USD 5.60 billion by 2025, according to a new report by Grand View
Research, Inc. The market is anticipated to witness a healthy growth, ascribed
to the increasing preference by organizations for rich media content for
promoting brands and products. Further, the rising adoption of portable devices
in enterprises has increased security requirements, thereby increasing the
demand for digital asset management solutions.
The market is also anticipated to be
driven by the growing demand for digital marketing applications and solutions
among enterprises for different purposes, such as asset analytics and lifecycle
& rights management. Other significant factors driving the market growth
are the increasing demand for integrated solutions and the rising usage of
SaaS-based solutions.
The advantages of digital asset
management solutions over conventional alternatives are expected to offer
growth opportunities over the coming years. This includes migration from
traditional marketing to real-time consumer-driven digital marketing
strategies. Several organizations are adopting these solutions as they provide
affordable solutions to share, manage, store, and retrieve data.
Browse full research report on Digital Asset Management Market: https://www.grandviewresearch.com/industry-analysis/digital-asset-management-market
Further key findings from the report suggest:
- The marketing segment accounted for the largest revenue share
in 2015 and is expected to witness growth at a CAGR exceeding 12% over the
forecast period, owing to the rising need for a collaborative digital
workflow.
- Asia Pacific is expected to emerge as the fastest growing
region with a CAGR exceeding 15% over the forecast period on account of
increasing adoption of cloud technology and digitization among large
enterprises and SMEs to improve employee productivity.
- Digital asset management services are used for ensuring the
smooth functioning of solutions installed by organizations thereby leading
to the service segment growth over the forecast period.
- Many vendors are moving from on-premise to cloud-based
solutions that offer mobile accessibility and drag-and-drop functionality
owing to which the segment is expected to witness high growth over the
forecast period.
- SMEs account for the biggest target audience of DAM players
currently, which is encouraging operating companies in customizing their
solutions and meeting the specific demands of small players.
- The media & entertainment segment large depends on the
smooth functioning and easy installation of DAM solutions, which helps
save, manage, and recollect large volumes of digital data.
- The key purveyors comprise ADAM Software NV, Adobe Systems
Incorporated, Celum, Cognizant Technology Solutions Corp., EMC
Corporation, IBM Corporation, North Plains Systems, OpenText Corporation,
Oracle Corporation, WebDAM, and Widen Enterprises. The companies emphasize
on adopting the best practices for developing solutions to achieve a
competitive advantage.
Browse
request sample of this report by Grand View Research: https://www.grandviewresearch.com/industry-analysis/digital-asset-management-market/request/rs1
Grand View Research has segmented the digital asset management
market on the basis of type, deployment, enterprise size, application, end-use,
and region:
Digital Asset Management Type Outlook (Revenue, USD Million; 2014
- 2025)
- Solution
- Service
Digital Asset Management Deployment Outlook (Revenue, USD Million;
2014 - 2025)
- On-premise
- Cloud
Digital Asset Management Enterprise Size Outlook (Revenue, USD
Million; 2014 - 2025)
- Small
& Medium Enterprise
- Large
Enterprise
Digital Asset Management Application Outlook (Revenue, USD
Million; 2014 - 2025)
- Sales
- Marketing
- IT
- Distribution
- Photography,
Graphics & Designing
Digital Asset Management End-Use Outlook (Revenue, USD Million;
2014- 2025)
- Media
and Entertainment
- BFSI
- Retail
- Healthcare
- Automotive
& Manufacturing
- Government
- Others
Digital Asset Management Regional Outlook (Revenue, USD
Million; 2014- 2025)
- North
America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Asia
Pacific
- China
- India
- Japan
- Latin
America
- Brazil
- Mexico
- Middle
East & Africa
About
Grand View Research
Grand View Research, Inc. is a U.S.
based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides syndicated
research reports, customized research reports, and consulting services. To help
clients make informed business decisions, we offer market intelligence studies
ensuring relevant and fact-based research across a range of industries, from
technology to chemicals, materials and healthcare.
For
more info visit @ https://www.grandviewresearch.com
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