The global facial hair care wipes market size is expected to reach USD 4,072.3 Thousand by 2027, expanding at a CAGR of 8.5% from 2020 to 2027, according to a new report by Grand View Research, Inc. Facial hair care wipes have been gaining an increasing traction among the male consumers on account of their changing lifestyle and perception towards beard styling and maintenance as a fashion statement.
The
wellness and grooming industry for men has been on the rise and contributing
significantly to the growth of the market over the past few years. Surge in
disposable income, fashion and celebrity endorsement, and adoption of western
culture are expected to drive the market. Furthermore, elevated standard of
living and rapid urbanization are contributing to the growth of the male
personal care industry.
According
to a study conducted by Assocham, one of the trade associations in India, men
who fall in the age group of 18 to 25 spend more money on grooming and personal
care products, such as beard care products, than women in India. Nowadays,
men are becoming more conscious about their looks and they want to look better
and physically attractive to draw attention in the society.
Furthermore,
men working in the rigorous environment need to have daily care for their
facial hair. A research conducted by Switzerland’s Hirslanden Clinic stated
that men with beard carry more germs and bacteria in their beard than dogs
carry in their fur. Taking this into consideration, facial hair care wipes are
formulated using combination of essential oils, such as jojoba, argan, and
coconut oil, along with anti-bacterial solution, which will keep the beard dirt
and bacteria free.
The
online distribution channel held the largest market share in 2019. Rising
popularity of online shopping and surge in the number of internet and
smartphone users are the major factors boosting the segment growth. Moreover,
the online retail platform offers cashback and doorstep delivery services, thus
drive the sale of facial hair wipes through online channel in the forecast
period.
There
has been a shift in men’s perception towards grooming and taking care of
themselves. Increasing penetration of social media and rise of influencer
marketing lead to an increase in the sale of male grooming products, including
facial hair wipes. Offline distribution platforms such as convenient stores,
departmental stores, and salons contribute to the sales of facial hair care
wipes.
Full Research Report On Facial Hair Care Wipes Market Visit Here:
https://www.grandviewresearch.com/industry-analysis/facial-hair-care-wipes-market
Facial Hair Care
Wipes Market Report Highlights
- Rising
popularity of online retail platforms due to various advantages, such as
cashback offers, discount on branded products, and direct to the end user
sale, will fuel demand for facial hair care wipes
- Increasing
demand for the organic and bio-based products will further boost the
market growth
- Asia Pacific
is estimated to emerge as the fastest growing regional market in the
forecast period on account of a large population base and increasing
penetration of smartphone and e-commerce services amongst the youth.
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Facial Hair Care
Wipes Market Segmentation
Grand View Research has
segmented the global facial hair care wipes market on the basis of distribution
channel and region:
Facial Hair Care
Wipes Distribution Channel Outlook (Revenue, USD Thousand, 2016 - 2027)
- Online Channel
- Offline Channel
Facial Hair Care
Wipes Regional Outlook (Revenue, USD Thousand, 2016 - 2027)
- North America
- U.S.
- Europe
- Germany
- U.K.
- France
- Asia Pacific
- China
- India
- Central & South America
- Brazil
- Middle East & Africa
List of Key
Players of Facial Hair Care Wipe Market
- Zeke’s
- The Original Beard Wipes
- Depot Men No. 504
- KleenOWipe
- Beardilizer
About Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco. The
company provides syndicated research reports, customized research reports, and
consulting services. To help clients make informed business decisions, we offer
market intelligence studies ensuring relevant and fact-based research across a
range of industries, from technology to chemicals, materials and healthcare.
For more info visit @ https://www.grandviewresearch.com
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